Casman Quality
Quality is essential to the success of business. To make a difference, good quality practice must be embraced by senior management and instilled within an organizations culture. Quality is not just about implementing a system or working towards a set standard. It is an attitude, a way of working, that not only improves businesses, but the way people work and live. The Casman Group is an active member of the Alberta New Home Warranty Program.
Customer Satisfaction
Profit in business comes from repeat customers; customers that boast about your project or service, and bring friends with them. Building customer satisfaction is the next logical step in a chain that leads from product and process quality towards a complete mutually-beneficial relationship of loyalty and trust between customer and supplier. Customers have benefited hugely from the emphasis that quality now has in industry but traditional methods of ensuring consistent product and process quality are no longer enough. Most organizations now have a quality focus - so how do businesses stand out from the crowd: The potential answer is to redefine what is meant by quality, and to redefine it in terms of what the customer wants.
Customer Loyalty
What is important to customers? Product quality? Process quality? The quality of the relationship? All of these are important, but only as a means to an end from the customer's point of view. What customer is interest in is...results.
Customers don't buy quarter-inch drills; they buy quarter-inch holes. It does not matter how good your drills are, or even how well you service and maintain them. If a competitor comes up with a better and cheaper way of making quarter inch holes, customers will be lost. This is why it is so important to constantly strive to find out what customers' priorities are. Moving the quality focus to customers is the source of differentiation, and it is this differentiation from competitors that leads to customer loyalty.
The Standard
The ISO 9001:2000, is a standard for quality measurement which gives the requirements for a quality management system aimed at helping organizations achieve customer satisfaction and continual improvements. However, it is the attitude and approach that each of us applies in our daily work activities that tells our customers why the Casman Group of Companies is really their best choice.
